Proclaim → HubSpot: enquiry tracking for a multi-office law firm
- The challenge
- The firm had adopted HubSpot, but its enquiry data lived entirely in Proclaim, so marketing had no reliable view of enquiries, sources or conversion.
- What we did
- We built a one-way integration natively in Proclaim that turns every enquiry into a tracked HubSpot deal, with no middleware to host or maintain.
The result
- Live view of enquiry volume
- Conversion by source, work type, office and fee earner
- Reasons enquiries don't proceed, tracked
